Up to 70% Off
The BIG Sale
La Passione is dedicated to redefining the standard of Premium Cycling Apparel. We aim to deliver top-quality products at transparent, fair prices, while firmly maintaining our commitment to sustainable and ethical production.
World’s best craftsmen.
We are proud to partner with the world's finest craftsmen to bring you only the best. Our relationships with the manufacturers behind other premium brands, ensure that our products meet the highest standards of quality.
Premium materials.
Our uncompromising commitment to excellence ensures that everything we produce is built to last while bringing incredible value to our community.
Fair markups.
Get more for your money with our fair markups. We bypass the traditional supply chain to bring you timeless, curated pieces for a better lifestyle. Trust us to deliver quality and affordability in one stylish package.
Discover the wide range of products designed for every ride.
Men's Bib Shorts
These Bib Shorts were tested by our Peloton under the most extreme conditions and created to perfectly suit your life.
Women's Bib Shorts and Tights
Our range of Bib Shorts and Tights are the perfect blend of style and performance, tailored for women.
Men's Jerseys
These jerseys are designed for all conditions - sweaty, muddy, rain-soaked, or dusty. Find the perfect fit for you.
Free Express Shipping
On orders over 160€/170USD
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Easy Returns
With prepaid label
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WORTH THE EFFORT.